Tuesday, March 31, 2009

Using twitter, it's power, it potential, keep an eye

Here is a great article on how to understand the potential of twitter and how it can help you get your business- have a look and have a good read. http://tinyurl.com/cyrnm9 I have to laugh because so many people use twitter to broadcast absolute drivel - like "my latte was cold" or I am walking the dog. Those people are absolutly missing the point.

The value of a good headshot for anyone.- doing business online or off


First off- I will admit upfront that yes I am a photographer that shoots quite a lot of CEO's and everyone else down the food chain's head shots. http://www.firstlightcreative.com/

In todays world we have much less face time than ever before. We have much less phone time, and most of our interaction seems to be more web or email based. I remember long ago hearing that one of the best things that you can do for yourself is get a good headshot. A great p.r. move. It will serve as an ice breaker, people will have some familiarity with you when they meet you for the first time. It will also shore up older relationships when you have not worked together for a time. So with today's social networking, ie: facebook, twitter, Linked in and websites, it is more important than ever to project a good professional image in your personal photograph.

Conversely, I think a horrible or stupid photo will work against you. We have all heared the stories about the guy or gal that didn't get the job because their photos on facebook or elsewhere had them in a "compromising position" While this discussion might seem obvious to some, it was born from a discussion I had with a client just yesterday and her need for a good strong professional image. I do hope this will convince some of you the need for a new image. If I can help let me know. I should also add that all photos I do will be retouched and enhanced to your best advantage. Cheers, Michael Candee

Sunday, March 29, 2009

Firstlight Photography- the new blog

This is a bit of a twist on the current theme of my other blog. The intent on this is more to inform and share the fast moving information of what a friend calls "digital marketing" I will be defining digital marketing as using the internet to harvest and share information that is pertinent to todays business survival.

Please stay tuned - while you can be certain there will be endless shameless plugs for my business to business photography www.firstlightcreative.com as well as my business to consumer website that specializes in cutting edge wedding photography- www.firstlightweddings.com The real intent is to be come a forerunner in the information sharing age and create a following.